As deindustrialization tightens its grasp on Germany, companies must desperately find alternatives for maintaining operational control and efficiency while managing costs. Otherwise, the impacts of this dreadful trend will drive them into the ground, their competitors will take over, and their names will become a part of history.
One key strategy that German manufacturers knew was outsourcing. However, it involved critical associated risks that they are aware of now. Factory relocation to Central and Eastern Europe (CEE) has now emerged as a more sustainable, fruitful, and resilient method.
Here, we’ll explore why CEE factory relocation is the right way to balance control and efficiency during the reign of soaring deindustrialization in Germany and sustain them compared to outsourcing, the traditional go-to but short-term focused solution. Let’s move ahead!
Exploring The Deindustrialization Crisis in Germany
A mix of factors pulled Germany into the trench of deindustrialization together. These primarily include high energy costs, stringent regulations, and geopolitical uncertainties. It has caused several industries, most notably in automotive, chemicals, and steel, to lose their competitive edge.
A German Economic Institute (IW) report revealed that energy costs for industrial enterprises in Germany rose by an astonishing 70% between 2010 and 2024, particularly due to higher electricity prices and gas shortages. The COVID-19 pandemic and the energy crisis due to crumbling relations with Russia made things worse.
Companies feel pressured to find cost-effective ways to maintain production. As a result, companies are forced to look for alternative locations with competitive operational costs, labor markets, and similar regulations to survive without sacrificing control and efficiency.
Can Outsourcing Effectively Shield Your Business Against Deindustrialization?
Outsourcing has been the go-to solution for German companies to cool down high operational burns. However, there are critical downsides that may hamper your company’s stability in the long run. Notably, you may end up struggling to maintain control and efficiency.
The Loss of Operational Control
Outsourcing to distant regions like Asia or South America may reduce costs immediately. However, you’ll end up losing direct control over critical business processes. A PwC study unveiled that 43% of executives believe that outsourcing limited their ability to monitor quality and production timelines properly.
German companies often struggle to maintain quality when outsourcing to regions with different work habits and environments. This is specifically more evident for engineering and other high-precision industries.
If you don’t have a direct line of control, errors in production can lead to delays, recalls, or damaged production which are some of the worst nightmares for operational efficiency.
Communication and Coordination Challenges
Effective communication is paramount for high operational efficiency but outsourcing disturbs that. A Deloitte report found that 32% of businesses experience dangerous project delays due to communication challenges arising when outsourcing to a region with language and time zone differences.
Inconsistent communication results in a longer decision-making process, spoils coordination, and sways alignment away from strategic objectives.
Data Security and Intellectual Property Risks
Another critical downside to outsourcing is the heightened risk to data security and intellectual property (IP).
According to a survey by McKinsey, over 25% of companies report facing IP theft when outsourcing manufacturing to regions with weaker legal frameworks. For industries relying on innovation—like automotive or electronics—losing control over proprietary technology or sensitive data can be devastating.
Many regions popular for outsourcing, such as China and India, lack robust legal protections for IP. This leaves companies vulnerable to counterfeit products, patent infringements, or unauthorized use of technology, putting long-term growth at risk.
Is Factory Relocation to CEE the Best Way to Balance Control and Efficiency Amid Deindustrialization?
Factory relocation to CEE countries like Poland, Hungary, and the Czech Republic offers a far more stable and efficient alternative to outsourcing. It enables companies to retain greater operational control while benefiting from a skilled labor force and lower operating costs.
Geographical Proximity and Cultural Alignment
What’s the most promising advantage of relocation to CEE? Proximity!
One Comisión Europea study revealed that factory relocation to countries like Poland, Czechia, or Hungary cuts transportation costs by 40-50% compared to outsourcing.
In addition, these countries are only a few hours by road or rail from Germany. So, you can easily monitor production, introduce changes, and respond to operational crises in time.
The cultural alignment between Western Europe and CEE countries makes sure that communication and collaboration are smooth and seamless. It reduces the likelihood of misunderstandings, which are commonly existing with outsourcing.
Proper Regulatory Control and Compliance Management
CEE countries are a part of the European Union (EU), so they adhere to the same level of regulatory standards as Germany. If your business relocates to CEE, it will face fewer compliance challenges.
The EU’s General Data Protection Regulation (GDPR) is in place. It makes sure that your company enjoys robust data security protections and stays worry-free from the risk of IP theft or data breaches.
Operational Advantages: Skilled Workforce at Lower Wages
CEE countries like Poland, Hungary, and the Czech Republic offer a vast pool of highly skilled workers readily available at competitive wages due to their heavy investments in technical education and training programs.
A Eurostat study revealed that the average manufacturing wage in CEE countries is 50 to 60% lower than in Germany. So, companies can leverage the lower labor cost without any compromise in skills quality to improve operational efficiency.
Robust Infrastructure and Simple Logistics
CEE countries have developed modern, efficient infrastructure, which plays a vital role in ensuring smooth logistics and minimizing delays.
According to the World Bank’s Logistics Performance Index, countries like Poland and Hungary rank among the top 25 globally for logistics infrastructure, ensuring companies benefit from reliable transport networks, energy supply, and digital connectivity.
These logistical advantages reduce the risks of delays, cut transport costs, and ensure seamless integration into European supply chains. So, you don’t have to worry about supply chain disruptions and your company remains resilient even in turbulent conditions.
Long-Term Growth Solution
Relocating to CEE provides immediate operational advantages but it’s not what the approach is known for. It’s popular for creating a foundation for long-term growth.
CEE countries are improving their industrial base continuously. They are more than ready and welcoming to German companies looking for expansion and innovation opportunities.
En World Bank forecasts a steady GDP growth of 3 to 4% annually for CEE countries over the next decade, primarily due to foreign investments and governments’ efforts to boost industrial growth. If your company has a long-term vision, the CEE region is an ideal destination.
Final Verdict
When your company is trying to balance control and efficiency amid growing deindustrialization, relocating to CEE countries appears as a far superior solution to outsourcing. When relocating factories to CEE, companies can retain full operational control, maintain compliance with EU regulations, access a skilled workforce at lower costs, and improve overall efficiency.
Outsourcing may seem beneficial in the short term but the long-term risks outweigh the benefits. On the other hand, CEE relocation provides German companies with a sustainable way to counter deindustrialization while securing future growth and operational stability.
Struggling to navigate major business transitions? CE Interim, part of the renowned Valtus Alliance, specializes in providing interim management services for complex issues such as factory relocation, operational excellence, and supply chain efficiency. Backed by a worldwide network, we can offer expert support wherever you need it, helping your business thrive even in turbulent times. Let’s talk and find your way forward!